Arab Context Research Articles

Green purchase behaviour of Arab millennials towards eco-friendly products: the moderating role of eco-labelling

Purpose This study aims to examine millennial consumers’ intentions towards purchasing eco-friendly products in the emerging Arab nation of Oman, focusing on the moderating role of eco-labelling (EL). Design/methodology/approach Environmental knowledge (EK) and environmental concern (EC) are integrated into the theory of planned behaviour (TPB) framework as independent variables, along with EL as a moderating variable. The data was collected through a self-administered survey and consisted of 705 random responses that was tabulated and analysed through the structural equation modelling technique. Findings ECs, subjective norms (SNs) and perceived behavioural control (PBC) significantly influence consumer attitudes towards green eco-friendly products. Consumers’ EK and attitudes positively influence the purchase intention (PI) to make green purchases. SNs and PBC substantially influence consumer attitudes towards adopting green products. However, the findings reveal a non-significant moderating influence of EL on the relationship between EC and PI for millennial Omani consumers. Research limitations/implications The findings are limited to only one Arab country, Oman, which limits the scope of the study. This study contributes to the TPB by using additional dimensions to examine the green purchasing behaviour of millennials. Practical implications Marketers can use these insights to develop strategies that emphasise the environmental benefits of products, leverage social influences and empower consumers to make environmentally conscious choices. Incorporating EL and green packaging can enhance the visibility and attractiveness of green products. Social implications Promoting environmental education, awareness campaigns and policy interventions that highlight the importance of eco-friendly product choices can foster more sustainable consumption patterns among Arab consumers. Originality/value To the best of the authors’ knowledge, this is the first study to examine the green PIs of millennials in an Arab context, specifically focusing on the moderating role of EL.

Practicing Islamic-Based Leadership

Although the literature offers various frameworks related to Islamic-based leadership, we argue that these frameworks have not fully encompassed all the preparations that Muslims must undertake for the afterlife. Al-Kaylani (1973–2015) is one of the Islamic philosophers who developed a relational model that connects individuals with the Creator, the universe, fellow human beings, life, and the afterlife. This qualitative study aims to explore the perspectives of Arab school leaders on the extent to which they apply Islamic-based leadership based on Al-Kaylani's relational model, as well as the factors influencing their practices. In this study, 13 school principals shared their perspectives and practices concerning what they refer to as Islamic schools and Islamic education within the Arab context. The findings reveal that the school leaders' understanding of Islamic education varies significantly based on their assumptions, influencing their practices and priorities in school planning and goals. Only one school leader attempted to align their practices with the afterlife. This study encourages researchers and practitioners to explore Al-Kaylani's model further and reimagine Islamic education's meaning in Muslim schools.

A Comprehensive Bibliometric Analysis Content Mapping of English Language Teaching as the Second Language in Arab Countries

This bibliometric analysis maps patterns in the literature on English language teaching (ELT) in Arab countries from 2000 to 2024. and provides a quantitative mapping of the research status, trends, and developmental trajectories in this domain. A total of 512 journal articles were analyzed using scientometric techniques. Data across social science, arts, and humanities publications were retrieved from Scopus. The results establish the genesis and growth patterns, collaborative networks, influential contributors, conceptual themes, and knowledge gaps that characterize ELT research in the Arab region. Key findings show: (1) Publications grew by 24% annually, accelerating across three stages: the initial, developmental, and rapid expansion. Research has concentrated on the education and linguistics fields. (2) Saudi Arabia led to productivity, while Lebanon, Yemen, and Morocco achieved the highest citation impact. Cross-country collaboration remains limited, although it has increased in China. The most prolific authors were ELYAS and AL-AHDAL. Core journals included System and Language Learning; (3) Foundational keywords like “English language teaching” persisted prominently, while terms like “Saudi EFL learners” and “EFL writing” gained prominence, signaling rising localization. However, the integration of sociocultural dimensions is limited. This study provides empirical guidance for future research policies and strategies. This study aims to advance impactful ELT scholarship tailored to the Arab context.

Designing social media to foster user engagement in challenging misinformation: a cross-cultural comparison between the UK and Arab countries

Challenging others who post misinformation is a type of social correction that complements algorithm-based approaches. However, participation rates in such social acts remain limited. In this paper, we study design techniques that leverage principles of persuasive system design and communication theories to foster such prosocial behaviour across two distinct cultural contexts: the British and the Arab. A total of 462 participants completed an online survey (250 UK, 212 Arabs). The study compared the two cultural contexts regarding willingness to challenge misinformation and the persuasiveness of seven design techniques to increase that willingness, namely predefined question stickers, thinking face reaction, sentence openers, fact checker badge, social norm messages, tone detector, and private commenting. Moreover, it explores the impact of individuals’ characteristics on their perception of the techniques as being more or less persuasive than a standard comment box. The study found that the willingness to challenge misinformation was significantly higher in the Arab context than in the UK context. Moreover, except for the private commenting, all techniques were more impactful in the Arab context than in the UK context. Some techniques, such as predefined question stickers, were more effective in both cultures compared to the standard comment box, while others, like the fact checker badge, were more effective only in the Arab context. However, in the UK, sentence openers had a lower impact. Furthermore, personality traits, age, and perspective-taking showed the potential but also the varying impacts on the persuasiveness of the techniques on users’ correction of misinformation across both cultural contexts while pointing to the need for considering both personal and cultural factors in designing social-correction-based solutions.

Pathways to Thriving in Palestinian Women Citizens of Israel Experiencing IPV: The Contribution of Personal Resources and Recovery Actions

ABSTRACT Personal resources and recovery actions to face trauma are known to impact the wellbeing of survivors of intimate partner violence (IPV). Although acknowledged as a key component, scant research has been conducted on the recovery trajectories of survivors from Arab societies, especially in Palestinian citizens of Israel. This study examined the contribution of personal resources (empowerment related to safety, dispositional optimism, and potency) to engaging in steps toward recovery and ultimately thriving in 157 Palestinian citizens of Israel (PCI) victims of IPV. A Structural Equation Modeling (SEM) approach was applied to test a mediation model that estimated the extent to which personal resources (empowerment related to safety, dispositional optimism, and potency) predicted survivors’ thriving directly and indirectly through the mediating variables of engagement in specific recovery actions. The model revealed direct associations between empowerment related to safety, dispositional optimism, potency, and thriving. Women’s empowerment toward safety positively predicted thriving via establishing healing spaces. Contrary to predictions, although women’s empowerment toward safety positively predicted women’s engagement in connecting/sharing, women’s connecting/sharing negatively predicted their thriving. These findings highlight the importance of women’s personal resources by showcasing their strengths and the steps they take to enhance their thriving within the Israeli- Arab context.

The impact of institutions, industry, and scale of operations on foreign subsidiaries’ political connections: evidence from Saudi Arabia and Egypt

PurposeResearch on the political connections of multinational enterprises’ (MNEs’) subsidiaries in emerging host countries has been growing. The purpose of this paper is to integrate institutional and resource dependence theories to argue that MNEs-subsidiaries are likely to develop fewer formal (i.e. board-level) political connections when operating in welfare-state monarchies as compared to in host countries with developmental-state democratic systems. Furthermore, this paper argues that MNE-subsidiaries develop formal political connections to a greater extent in industries where religion influences the development of products and services considerably. Finally, the extent of developing formal political connections varies by the scale of the MNEs’ investment (or subsidiary density) in the host market.Design/methodology/approachThe paper tests its hypotheses on a sample of foreign-owned subsidiaries operating in Saudi Arabia and Egypt. The data was collected by combining information from Bureau Van Dijk’s Orbis database with company websites and other secondary sources. The final sample consisted of 156 observations – 70 MNEs-subsidiaries operating in Saudi Arabia, and 86 in Egypt.FindingsThe findings confirm that foreign subsidiaries are likely to develop fewer formal political connections in a welfare-state monarchy as compared to in a developmental-state democratic system. Furthermore, formal political connections are more significant in industries that are impacted by the influence of religion – such as the financial industry in Arab countries. Finally, the extent of using political connections varies by the scale of the MNEs’ investment in the host market – that is, with a greater scale of investment (or higher subsidiary density), formal political connections are greater.Originality/valueThe paper contributes theoretically by explaining that a combination of institutional heterogeneity and its associated resource dependence conditions between MNEs and host governments influence MNE-subsidiaries' political connections. The paper tests its hypotheses in an emerging Arab context, which is characterized by both autocratic and semi-democratic political settings, and which makes the integration of institutional and resource dependence theories useful in explaining how MNE-subsidiaries navigate local complexities in this region.

Examining the Future of Translator Education: An In-depth Review of Educational Approaches in the Arab Context

This paper examines the pedagogical and curricular structures used in Arab translation education. It identifies a significant disparity between these pedagogical interventions and the specific requirements of the translation sector, namely in the Arabian Gulf region. The objective is to perform a comprehensive analysis that compares these practices with international norms, emphasizing the immediate necessity for modernization to improve the quality and applicability of translation education in the Arab environment. The research aims to identify disparities between existing educational methods and the requirements of the industry. It also seeks to suggest improvements for curriculum creation by drawing on global best practices. This study makes a significant contribution to the field by providing valuable insights for educators, students, and stakeholders in translation education. It serves as a professional resource for enhancing Arab translation programs to meet the demands of the global market. By conducting thorough study and comparative research, the goal is to support pedagogical innovations that link academic preparation with industry requirements, thus enhancing the professionalization of translation education.

Sustainable CSR: Implications within an Arab Context

Sustainable CSR: Implications within an Arab Context

Exploring variations in using emojis in digital communication in the UAE

This research aims to explore how people in the United Arab Emirates (UAE) use emojis on social media and the communicative functions of emojis, including gender differences in assessing appropriateness. The study is based on in-depth interviews with fifteen participants representing different gender, cultural and age groups. The interviewees include six males and nine females, with an age range from 18 to 45 years. The findings emphasize the importance of diversity of perspectives and sensitivities when using emojis in communication, raising questions about the role of emojis in reinforcing or challenging traditional gender norms within the UAE and how individuals navigate the intricate balance between self-expression and cultural norms in their digital interactions. Moreover, ‘emotional emojis’ were favoured by participants from every generation, apart from those in their 20s, although the specific emojis that best expressed those emotions varied. The findings also indicate the use of emoji as a cultural barometer within the digital realm of the UAE. The nuances in emoji preferences, usage frequencies and interpretations across different cultural groups, particularly between Emirati and non-Emirati populations, vividly portray how emojis mirror the complex tapestry of cultural identity and interaction. These emojis, as digital symbols, emerge as profound reflections of the rich cultural dynamics that shape the UAE’s digital landscape. This study adds to the body of research on digitized communication, particularly in the Arab context, and contributes to understanding how emojis are used to create meaning online.

Psychometric properties of an Arabic translation of the meaning in life scale in a sample of young adults

BackgroundYoung adults are in a constant phase of realizing their meaning in life while being in a constant pursuit of meaning. Meaning in life is a subjective, personal construct related to the perception of one’s own life. Considering that there are no measures that study this construct within the Arab context, this study aimed to examine the psychometric properties of an Arabic translation of the Meaning in Life Questionnaire (MLQ) in the Lebanese context with a sample of young adults.MethodsA sample of 684 Lebanese young adults was recruited for this study, having a mean age of 21.74 years, 65.6% of which were females. Through an online questionnaire, participants were requested to complete the Meaning in Life Questionnaire (MLQ), Depression, Anxiety and Stress Scale (DASS-8) and the Oviedo Grit Scale (EGO).ResultsCFA indicated that fit of the original bi-dimensional model of MLQ scores was inadequate. Items 9 and 10 cross-loaded to both MLQ factors. After removal of those 2 items, the final model displayed good fit indices. Reliability was good for the Search (ω = 0.89 / α = 0.89) and Presence (ω = 0.88 / α = 0.87) subscales. Additionally, across three levels of gender invariance (Configural, Metric and Scalar), no significant gender-based distinctions were observed in the MLQ scores. The Search subscale was significantly and positively associated with higher GRIT but not psychological distress, whereas the Presence subscale was significantly associated with higher GRIT and lower psychological distress.ConclusionThe results of this study contribute to the psychometric reliability and validity of the Arabic version of the MLQ and makes it available for dissemination among young adults within the Arab context. This allows for the implementation of new research that target construct of meaning in life, allowing for the accessibility of interventions that aim to foster the presence of and search for meaning in the lives of young adults within the Arab nations.

What does recovery mean to Jordanian mental health service users and their families? A descriptive qualitative study

Background The concept of recovery in mental health has been extensively documented in the Western context. Yet, little is known about this concept in the Arab context, particularly in Jordan. Aim The aim of this study was to explore the conceptuality of recovery in mental health from the perspectives of both Jordanian service users and their families. Methods A qualitative descriptive design was used, and semi structured interviews were conducted with 16 service users and 16 family members, selected from three different mental health sectors in Jordan: Government, Military and University Sectors. The data were transcribed verbatim, translated into English, and then analyzed using an inductive thematic analysis approach. Results Three main themes were identified as a result of the qualitative data analysis: (1) the definition of recovery implies functional recovery, (2) the definition of recovery implies symptomatic recovery, and (3) the definition of recovery from a religious perspective. Conclusions The findings of the present study shed light on how recovery in mental health is perceived by service users and their families in the Jordanian context, and they generate insight into what to consider when targeting the development and implementation of recovery-supporting care within the mental health services (MHSs) in Jordan.

The impact of push-pull motives on internal tourists’ visit and revisit intentions to Egyptian domestic destinations: the mediating role of country image

Purpose-The purpose of this study is to investigate the impact of the push motivational factors (rest & relaxation, enhancing the ego, and novelty & knowledge-seeking) and pull motivational factors (tourism facilities, environment & safety, and cultural & historical attraction) on internal tourists’ visit and revisit intentions to a domestic destination in Egypt. It also tested the mediation role of the country image in the relationship between the independent variables (push & pull motives) and the dependent variables (visit & revisit intentions). This study provides novelty for the context of travel motivation, especially in a global crisis like Corona and highlight the limited literature regarding the Arab context, especially Egypt. Data were collected using an online survey of internal tourists to test the proposed model empirically using structured questions. Structural equation model (SEM) was developed to test the research hypotheses with a sample of 349. The findings indicate that all the research hypotheses were statistically supported, except for the associations between rest-and-relaxation, tourism facilities and the internal tourists’ visit intention to a destination in Egypt.

Investigating consumers’ reactions towards female-empowerment advertising (femvertising) and female-stereotypical representations advertising (sex-appeal)

PurposeThis study aims to explore the impact of women empowerment and gender-stereotypical advertising exposure on consumers’ attitudes and purchase intents.Design/methodology/approachThe quantitative research approach was used to assess the women-empowerment and gender-stereotypical advertising on consumers’ attitudes and purchase intentions, explicating the most effective approach in marketing communication in the Arab context, specifically Egypt. Administrated questionnaires were distributed online cross-gender through the use of convenience sampling. The targeted average sample size sought was minimum of 370. Once the data was acquired, partial least square path modelling of structural equation modelling was conducted to test the hypotheses.FindingsResults show that male consumers and female consumers react to a certain extent differently to women-empowerment and gender-stereotypical advertisings. For instance, gender-stereotypical advertisings effect attitude for both genders; it effects male consumers’ purchase intentions, but not female consumers. Women empowerment advertising is insignificant on brand attitude and purchase intention among male consumers; among female consumers, it has significant impact on brand attitude, but not purchase intention. Nevertheless, both categories of advertising contribute to male consumers’ and female consumers’ perception and attitude towards gender role portrayal.Originality/valueThis study provides noteworthy insights and perspectives on women-empowerment (Femvertising) and gender-stereotypical advertising effects on cross-gender consumers in the Arab region (a region of strong masculine culture values). The emerged conclusions aid as a reference and guide for scholars and practitioners to develop effective advertising that create prospect depictions and build inspired female customer base.

Psychometric properties of an Arabic translation of the 10-item Connor-Davidson resilience scale (CD-RISC-10), the 8- and 10-item post-traumatic growth inventory-short form (PTGI-SF) scales.

Given their clinical significance and impact on stress response and their potential malleability, resilience and posttraumatic growth (PTG) should receive greater attention as relevant constructs in clinical and research practice in the Arab context. We aimed through the present study to test the psychometric properties of Arabic translations of the 10-item Connor-Davidson Resilience scale (CD-RISC-10), the 10-item and the 8-item Post-Traumatic Growth Inventory-Short Form (PTGI-SF) in a sample of Lebanese adults from the general population. Three hundred eighty-seven Arabic-speaking participants (mean age = 26.17; 58.4% females) responded to a self-report web-based questionnaire. The forward and backward translation method was applied with the approval of the original developers of the scales. Confirmatory factor analysis indicated that fit of the one-factor model was acceptable, and all indices suggested that configural, metric, and scalar invariance was supported across gender for all the three scales. The CD-RISC-10, the 10-item and the 8-item PTGI-SF yielded a good internal consistency, with a McDonald's ω of .89, .95, and .93, respectively. Higher resilience and higher PTG were significantly and positively associated with greater cognitive reappraisal and lower emotion suppression, supporting convergent validity. We preliminarily suggest that these Arabic instruments are appropriate for use in Lebanese community adults to assess different positive responses after life crises, identify people with lack or low levels of resilience and growth who might need intervention, and monitor their response to therapy. Further cross-cultural validations should seek to extend their use in broader Arabic-speaking populations and settings.

Enhancing English Reading Comprehension of ESL Underachievers by Fostering Metacognitive Strategies

This study investigates the efficacy of implementing metacognitive reading strategies in English classes to enhance the reading comprehension of underachieving Arab second-language learners. The research included a specifically developed lesson in three sixth-grade classes at a Saudi girls' school and a control group of three additional classrooms. Information was gathered through pre-and post-tests, interviews, and observations. The results reveal that students taught metacognitive skills caught up to their more successful classmates regarding reading comprehension. The implications of these methods for English as a Second Language (ESL) instruction are examined. These findings provide valuable insights into the capacity of metacognitive reading strategies to close the comprehension gap among underachieving ESL learners in the Arab context. Based on the findings, the research recommends incorporating these methods into English classes as an effective way to improve student's reading comprehension and overall performance in the classroom.

The nexus between the attitudes and self-concepts of gifted students in an Arab context.

The research literature has reported the need for educators to develop suitable programs geared toward the nurturance of gifted students. Although some non-Western countries have adopted policies to foster the growth of exceptional students, their contributions to research in gifted education are limited. To expand the literature on gifted education, this study was guided by Ajzen's theory of planned behavior to explore the attitudes and self-conceptions of gifted and talented students in the United Arab Emirates. The revised Self-Perception Profile for Children and Opinions About the Gifted and Their Education scales were used to collect data from 150 high school students in Abu Dhabi, one of seven states (emirates) in the United Arab Emirates. AMOS software version 29 was used to conduct confirmatory factor and path analyses. To evaluate the differences between the background variables on attitudes and self-concepts, t-tests were calculated using SPSS software version 28. The study found a relationship between the attitudes and self-concepts of students regarding their participation in enrichment programs. The hypothesized moderation effect of demographic variables on the relationship between attitudes and self-concepts was not supported. The study's limitations and implications for educators in the United Arab Emirates to prioritize programs geared toward developing the attitudes and self-concepts of gifted students are discussed in detail.

Shaming to Emancipate: Metaphoric Bipolarisation in Jordanian Online Socio-Political Editorials

The emotion of shame in the Arab context is culturally specific and viewed in a shame-honour paradigm. The interdisciplinary study here unpacks the Jordanian sociopolitical issues which are embedded within the cultural concept of shaming using a critical metaphor method. The study on selected 97 online editorials written by Ahmad Hasan al-Zu’bi here reveals a metaphoric bipolarisation technique which conjures the notions of shame on Arab’s sociopolitical submissiveness to global powers but argues that the global powers’ domination is a myth. These claims communicated by the dual metaphors provoke the most intense shame emotion as they violate the Arab tradition and honour. They are intended at awakening the people from their own powerlessness due to internal squabbling and corrupt leadership as well as hegemony of external powers. From the perspective of political communication in the digital age, they echo both nationalistic and populist intentions through the dichotomous shame-pride cultural paradigm. Generally, this study demonstrates that the use of these journalistic rhetorical moves which are rooted in a shame herd culture is a distinctive tactical communication capable of foregrounding an emancipatory agenda in restoring the honour of any sociopolitically affected community.

Stigma research in Arab countries: a rapid review

Purpose This paper aims to provide a comprehensive overview of existing research on stigma in Arab countries. Design/methodology/approach A rapid review approach was used, leveraging the Scopus database to identify relevant articles. This streamlined method allows for timely assessments of the current state of knowledge, identifies research gaps and is particularly relevant given the social and cultural dynamics in Arab countries. Findings This study identified a growing interest in stigma-related topics in Arab countries, with a notable increase in the number of publications and citations over the past decade. Research focused on various aspects of stigma, including mental health, HIV, COVID-19 and diverse health conditions, shedding light on the prevalent challenges faced by different populations. Additionally, comparative studies highlighted the influence of culture and gender on the expression of stigma in the region. Practical implications To combat stigma in Arab countries, this study suggests the need for culturally sensitive interventions, integration of mental health services into health-care systems and the development of public health campaigns. These measures should be designed to protect vulnerable populations and prioritize educational initiatives for both the younger generation and health-care professionals. Social implications Reducing stigma in Arab countries is crucial for fostering greater social cohesion, equality and overall well-being. The study underscores the importance of collaborations to adapt successful strategies to the unique Arab context. Originality/value This paper fills a crucial research gap by investigating stigma in Arab countries, emphasizing the need for culturally sensitive interventions, education integration and international collaboration to combat it effectively.

Bolstering a potent organizational development through electronic human resources in private business

In the present era, developing companies has become a massive challenge for human resource management. In this way, the present study examines the effect of electronic human resources (E-HRM) implementation on organizational development (OD) private sector businesses in the eastern province of Saudi Arabia. The researchers followed well-known scholars like Atallah (2016) and Sehgal and Nanda (2023) and based the study on quantitative methods, which collected cross-sectional data from administrative and management workers. The study utilized 323 valid samples to conclude the investigation. Using SmartPLS 4, the study’s results underline that the components of E-HRM, such as e-training and development (ETD) and e-performance appraisal (EPA), positively and significantly affect OD. On the other hand, e-recruitment (ER) is not a significant predictor of OD. The study’s findings would assist policymakers and human resources (HR) authorities in considering the ETD and EPA to enhance the performance and OD of the organizations. Furthermore, the study would support overcoming the literature gaps by offering empirical evidence, particularly from a developing Arab context.

Developing a financial literacy scale for Arab context: A case of university students

Developing a financial literacy scale for Arab context: A case of university students