The succulent plant syndrome is defined by the coordination of traits that enhance internal water storage within plant tissues. Although distributed globally in different habitats, succulent plants are thought to have evolved to avoid drought in arid regions, due to trait modifications that decrease tissue water deficits. We evaluated the evolution and the ecological significance of the succulent strategy at a global scale by comparing the climatic niche of species displaying succulence within the Core Caryophyllales with their non-succulent relatives. We assembled and curated a worldwide dataset of 201K georeferenced records belonging to 5447 species within 28 families, and analyzed the climatic niche of species along with their origin and evolutionary trajectories using ecological niche modeling, phylogenetic regression, divergence dates and ancestral state estimation. Results indicate the Core Caryophyllales have inhabited drylands since their origin in the Early Cretaceous. However, the succulent syndrome appeared and diversified during later geologic periods. The climatic niche space of succulents is narrower than non-succulent relatives, but no climate niche separation was detected between groups. Our results support alternative interpretations on the environmental and ecological forces that spurred the origin and diversification of the succulent plant syndrome and the radiation of rich succulent lineages.