COUNTRY AND PLACEMAKING Country Comes to Town: The Industry and Transformation of Nashville. By Jeremy Hill. (American Popular Music.) Amherst: University of Massachusetts Press, 2016. [ix, 173 p. ISBN 9781625341716 (hardcover), $90; ISBN 9781625341723 (paperback), $26.95.] Notes, index.Music/City: American Festivals and Placemaking in Austin, Nashville, and Newport. By Jonathan R. Wynn. Chicago: University of Chicago Press, 2015. [vii, 312 p. ISBN 9780226305493 (hardcover), $90; ISBN 9780226305523 (paperback), $30; ISBN 9780226305660 (e-book), various.] Appendices, notes, bibliography, index.Beyond Beat: Musicians Building Community in Nashville. By Daniel B. Cornfield. Princeton, NJ: Princeton University Press, 2015. [xiii, 218 p. ISBN 9780691160733 (hardcover), $35; ISBN 9781400873890 (e-book), various.] Appendix, notes, bibliography, index.In his 2002 book The Rise of Creative Class, sociologist Richard Florida proffered a provocative thesis: that places that attract creative people-people in science and engineering, architecture and design, education, arts, music, and entertainment whose economic function is to create new ideas, new technology, and new creative content-would be economic leaders in new century (Richard Florida, The Rise of Creative Class [New York: Basic Books, 2002], 8). In decade and a half since its publication, Florida's thesis has been scrutinized widely by sociologists, economists, and other scholars, with several scholars and press challenging Florida's sometimes Pollyannaish outlook and drawing attention to challenges that emerge when economic leaders recruit the creative class to join their communities. But, until recently, musical communities have not been focus of significant analysis in light of Florida's thesis, despite their prominence in Florida's enumeration. The three books under consideration in this review essay, however, provide valuable new insights into ways that musical communities transform local economies and, conversely, how city residents respond to these communities in their midst.Nashville, Tennessee-known to many music tourists as Music City, U.S.A.- serves as an excellent site for scholars to study ways that musicians and various industries that support them intersect with other spheres of social, economic, and political activity in city. Long a seat of government power, city is probably best known for its role as one of premier centers of global commercial country music production, a role that it began to cultivate deliberately in 1960s as recording studios, music publishing houses, booking agents, and trade organizations began to call Nashville home. As a number of country music scholars have demonstrated, though, country music-and, in fact, popular music more generally-was not always linked closely with city, and such cities as Atlanta, Charlotte, and even Chicago could easily be considered to be leading centers of country music production prior to 1950s (see, for instance, Wayne W. Daniel, Pickin' on Peachtree: A History of Country in Atlanta [Urbana: University of Illinois Press, 1990]; and Patrick Huber, Linthead Stomp: The Creation of Country in Piedmont South [Chapel Hill: University of North Carolina Press, 2008]). But, as Diane Pecknold has shown in her frequently-cited book The Selling Sound: The Rise of Country Industry (Durham, NC: Duke University Press, 2007), Nashville eclipsed others during 1960s as newly formed Country Association launched a coordinated effort to promote city's music industry infrastructure and talents, as well as products that emerged from recording studios along Row.American studies scholar Jeremy Hill's Country Comes to Town: The Industry and Transformation of Nashville extends Pecknold's work by focusing not on industry itself (although plenty of familiar Nashville music industry leaders appear as significant figures in study), but by exploring dynamics of developing relationship between music industry, Nashville residents, and government and business leaders. …
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