The selenium(IV)-bromate reaction in an acidic medium using phosphoric acid/phosphate buffer was investigated by UV-vis spectroscopy monitoring the formation of bromine. In an excess of bromate, the absorbance-time curves measured at 450 nm display a characteristic sigmoidal shape having a fairly long induction period, while in the opposite case, when selenium(IV) species is used in excess, the measured data follow the rise and fall behavior. Depending on the excess of Se(IV) the final bromine-containing product is either an elementary bromine or bromide ion. Simultaneous evaluation of the measured kinetic traces clearly indicated that, surprisingly, no direct reaction takes place between the reactants. Instead of that, a trace amount of bromide ion impurity in the stock bromate solution is sufficient to drive the system via the oxidation of the bromide ion by bromate producing elementary bromine followed by the subsequent selenite-bromine reaction reestablishing the bromide ion to open a new cycle. As a result, the concentration of bromide ions increases in a sigmoidal fashion during the course of the reaction unless enough selenium(IV) species is present; hence, the overall synergetic effect observed is the autocatalytic rise of bromide ions. Therefore, the cycle mentioned above may be considered as a prototype of autocatalytic cycles. This observation prompted us to clarify the explicit difference between an autocatalytic cycle and an autocatalytic reaction.