Abstract
Collecting of natural souvenirs causes destruction of the natural environment as well as social and economic problems. The article shows that the next generation will have a tendency to aggravate such problems by collecting natural souvenirs. To discover the preferences of young people related to collecting natural souvenirs, the authors performed a survey in Poland on a sample of 426 persons aged 21–30. The survey has shown that 80.7% of young people participating in tourist trips bring souvenirs to their places of residence. As much as 61.4% collect natural souvenirs. Most people bring shells (53.9%), rocks (22.7%), and sand from seaside beaches (18.0%). Natural souvenirs are important to young Poles. This is confirmed by the following major motivations for collection: natural souvenirs are unique (26.2%), genuine (23.8%), bring back the best memories (22.6%), and cannot be bought in stores (14.5%). Only 9.8% of those surveyed oppose bringing of natural souvenirs, 5.2% deem such practices unlawful, and 11.2% recognize their detrimental effect on local tourist attractions. The article presents demarketing actions, which can largely stem the negative phenomenon of collection of natural souvenirs.
Highlights
Sustainable development cannot keep up with the pace and scale of accumulation of ecological problems
Sustainable tourism relies on the model of sustainable development, which was first defined in a declaration of the UN convention (1972), and clarified in 1987 by the World Commission on Environment and Development in the report “Our Common Future”
It is relevant not just to describe the phenomenon but, above all, to interpret it in the prognostic aspect and in the utilitarian aspect, i.e., explanation what benefits to the natural environment, society, and economy will be brought by elimination of this phenomenon
Summary
Sustainable development cannot keep up with the pace and scale of accumulation of ecological problems. The global equilibrium between the Earth’s ecosystems, which have developed for millions of years, and the human world of production and consumption, becomes disrupted. Do these ecosystems provide humans with food, water, and fresh air, but they create the conditions for relax needed by every tourist. The concept of sustainability has entered the sector of tourism, initiating the development of sustainable tourism, known as soft tourism or environmentally sensible tourism. Sustainable tourism is regarded as a broadly understood concept of environmentally-friendly tourist development in rural areas and in cities, in small tourist centres, as well as great entertainment and leisure centres. Sustainable tourism relies on the model of sustainable development, which was first defined in a declaration of the UN convention (1972), and clarified in 1987 by the World Commission on Environment and Development in the report “Our Common Future”
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