Abstract

ABSTRACTThis case introduces students to visualizing accounting data in Tableau. In it, students import data, conduct basic data cleaning, answer client queries, and create visualizations, including dashboards and storyboards. From the case, students learn basic data cleaning and visualization skills. In its final phase, they also learn critical thinking skills from analyzing a business case and creating a dashboard and storyboard to support business decision making. They experience first-hand the exciting processes of understanding, performing, and communicating professional data analytics work. Undergraduate or graduate accounting students who have completed an introductory accounting class will benefit from the case. Evidence from applications suggests that the case is relevant, interesting, and useful for the goal of teaching introductory data visualization skills, using Tableau, to accounting students. The case is easy to implement, authentic, engaging, and a timely instructional resource for accounting instructors and students.

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