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Abstract

Purpose: This study aimed to identify the sustainable development of the Triple Bottom Line (TBL) components by SHG women entrepreneurs who launched eco-friendly businesses during COVID-19 with microfinance assistance. Theoretical framework: TBL is accessible through economic, political, and environmentally sustainable development. These three components contribute to the sustainable development of SHG women entrepreneurs through entrepreneurship practices. The SDGs include women's development on their global agenda. Design/methodology/approach: This study considers the TBL accomplishments and research journal articles published between 2003 and 2022 by 75 eco-friendly entrepreneurs. The qualitative study analyzes sustainable development TBL components and capital budgeting analysis utilizing primary data from newly formed eco-friendly SHG women entrepreneurs. Findings: A women's entrepreneurial empowerment study has been undertaken globally. This research looks at how eco-friendly SHG women entrepreneurs get economic, political, and environmental backing for their business practices. The SHG women achieved the Sustainable Development Goals. Research, Practical & Social implications: The study's findings advocate for an empirical analysis of the accomplishments of eco-friendly women entrepreneurs and the microfinance team's promotion of eco-friendly entrepreneurs for sustainability. Originality/value: Eco-friendly entrepreneurial practises help women's economic growth and environmental sustainability through using microfinance and SHG networks. Women's political awareness is enhanced via entrepreneurial activity.