Abstract

Over the past decade, state legislatures have put increasing pressure on American Indian gaming revenues by demanding higher payouts or going into direct competition through state-run gaming ventures. By rendering tribal interests largely invisible and silencing the voices of native stakeholders, local news outlets covering these developments risk shaping the public debate over Indian gaming in ways that threaten the welfare of American Indian peoples. This marginalization stems from what Heider calls “incognizant racism,” maintained through an unreflexive adherence to institutionalized news practices such as the objectivity norm, selective sourcing, and profit seeking. Mainstream news outlets can be thus left blind to their own potential for reinforcing historic oppressions. Indigenized and interpretive journalistic approaches offer a different path forward.

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