WORK FROM HOME AND EMPLOYEES' PERFORMANCE DURING COVID19 OUTBREAK: ROLE OF TIME AND COMMUNICATION CULTURES

Abstract

The purpose of this paper is to analyse the impact of telecommuting on "In Role Performance (IRP) and Extra Role Performance (ERP) of employees" and the research has also examined the moderating effect of "Polychronic Time Culture (PTC) vs Monochronic Time Culture MTC" and "High Context Culture (HCC) vs low context culture (LCC) on the relationship between teleworking and IRP and ERP, whether these factors moderate the relationship or not. The quantitative approach is used for this study. Data is collected through the online survey method, where 312 teleworkers of the telecommunication sector respond to the questionnaire. The collected information is tested using SPSS and AMOS by using confirmative factor analysis and structural equation modelling. This study's findings show that teleworking had a significant impact on the IRP and ERP of employees. Time cultures also had a significant moderating impact on the relationship between teleworking and In-role performance and employees' extra-role performance. In contrast, HCC vs LCC had an insignificant moderating impact on the relationship between teleworking and IRP of the employees, and it significantly influences the ERP of employees. This research has been conducted only in the telecommunication sector of Pakistan. Furthermore, this research focused only on two dimensions of Hall's cultural model; future research can use the national cultural model's other dimensions. This study gives several insights into how employees and organizations can be encouraged to work from home according to the organisation's standards. It also enables the organization to motivate employees to EERP while working from home.