Abstract

The emergence of the new media period has transformed social media into a public forum for the dissemination of public information, and the enhancement of user voice and demand has given feminism a new context and given women a free platform to express themselves. However, the ability of women to talk freely still faces significant restrictions as a result of the long-lasting effects of history and culture as well as the bias of the news media system. This essay attempts to explain the current situation of the absence of womens voices on the platform by using Weibo, the dominant force of Chinese social platforms, as the research object. The research method of case analysis is used to broaden the analysis based on the facts and material already available. The research results emphasize the plight of womens lack of voice in society, and put forward some relevant countermeasures from three different perspectives: media, women themselves, and social culture, to encourage the growth of womens voice on social platforms and ultimately achieve gender equality.

Full Text
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