Abstract
We examine how women's employment leads to household technology adoption in the context of mid-century United States. We posit that this relationship is strongest for households with low earning capacity whose consumption-leisure tradeoff crosses a threshold as women go to work. Using WWII factories to instrument for female labor demand, we find that a standard deviation increase in female labor force participation increases washing machine ownership by 0.44 standard deviations, which is driven primarily by counties in the lowest pre-war education quintile. Changes to household income, as well as the substitution of paid domestic labor with appliances, are important channels.
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