Abstract

Role of women in business is on the increase from a global perspective. Significant importance is given towomen’s role in small business ventures to ensure women empowerment. However, no initiative was taken inpast research to identify regional disparities in the level of women participation in day-to-day management. Theaim of encouraging women participation in business ventures was not only to ensure success to their endeavoursbut also to assure social and economic development in both rural and urban sectors. Conceptualizing theimportance of aforesaid move and the degree of its impact on women enterprises, this study attempts to identifythe regional dichotomy in the level of women participation by focusing on nine urban and six rural smallbusiness units purposively selected from two States in India. Hypotheses were tested with primary data collectedwith questionnaire administered in aforesaid regions focusing on a sample of 200 women entrepreneurs. Chi andz tests were used and results were modelled to express regional disparity in level and nature of womenparticipation. This study developed a new paradigm that facilitates further research in this field.

Highlights

  • Effective participation in management of owned business enhances owners’ confidence, bringing in better leadership and growth

  • Majority of small business enterprise build up by female owner-employees with an aim to ensure women empowerment in management, face a host of issues

  • Conceptualizing the significance of women participation in small business and acknowledging the limitations that restrict their role unreservedly at the stage of formation and functioning of small business enterprises, this paper aims to identify the regional dichotomy in the level of women participation in management by selecting few Indian small business units from urban and rural areas as case examples

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Summary

Introduction

Effective participation in management of owned business enhances owners’ confidence, bringing in better leadership and growth. Past experience reveals that effect of participation on the performance of business varies according to level of involvement. ; employee-ownership has been advocated with an aim to enhance worker motivation through organizational democracy and thereby to increase productivity. In this context, majority of small business enterprise build up by female owner-employees with an aim to ensure women empowerment in management, face a host of issues. The owner-manager-employees’ awareness of the nuances of doing business in the changing global markets apparently rely upon the level of their involvement in management with the aptitude and skill to work as a team. Indian women entrepreneurs are not an exception to the aforementioned issues

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