Abstract
In order to achieve the SDGs, blockchain technology can potentially improve the sustainability of the agriculture ecosystem. Therefore, this research drawing a UTAUT extended model by the introduction of Perceived Value(PV), Government Support(GS) and Information Security(IS), explored the factors that influence farmers’ intention to adopt Blockchain-A in Taiwan. First, the extended model has a stronger explanatory power, supplementing the technology acceptance theory. Second, the analysis shows PV, GS, and IS play mediating roles and clarifies the psychological mechanism affecting the adoption of Blockchain-A by farmers. Third, the results of this study provide a basis for policy suggestions that can help the government to formulate and promote appropriate sustainable agriculture policies.
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