Abstract

This essay examines participation in fantasy baseball as a significant shift in new media and fandom. It analyzes the ways participation in fantasy baseball can function as equipment for living, helping fans negotiate the place of baseball during the game's “Tainted Era.” Examining fantasy baseball provides a space to explore the role of the Internet in the negotiation of identity narratives and in the way fan interaction reshapes the contours of media texts. Using autoethnography to analyze the relations between nostalgia and the Internet's permeation of everyday life, I argue that fantasy baseball gives fans the tools to rearticulate their relationship to baseball; in so doing, fantasy baseball participation has also materially altered the ways fans interact with media texts.

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