Abstract
In two studies we assessed the percentage of brides who chose nontraditional marital names and characteristics that were related to name choice. In Study 1 we analyzed wedding announcements from The New York Times, 1982–2002. In Study 2 we surveyed the name choices, reasons for them, and associated characteristics of a sample of 126 college-educated women who have been part of a longitudinal study since 1993. A substantial minority of brides (29%) chose nontraditional names in Study 1, whereas 46% did in Study 2; the difference reflects the higher proportion of Women of Color and the higher educational level of women in Study 2. Other characteristics associated with nontraditional naming were: older age at marriage, more feminist attitudes, higher career commitment, and less value of the role of mother.
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