Abstract
Following the theme of an earlier discussion in RJC, the paper offers an alternative to the traditional approach to linguistic change based on the ‘living organism’ metaphor. This metaphor is shown to be inadequate, and massive linguistic change is viewed in the framework of the biology of cognition as an ecological phenomenon, affecting both society and individuals as third-order and second-order living-systems. The driving force behind the occurring changes in Russian, it is suggested, is ecological in nature and consists in mingling semiotic values that serve as points of orientation in two different third-order living-systems with their specific cultures. As a result, one might speak of orientation to a different culture with a different system of values, along with rejection of traditional values, including the value of the Russian language.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
