Abstract
Mobility-as-a-Service (MaaS) is a service that supports customers’ transportation needs by providing information and ticketing for a multitude of transport modes in one interface; thus, buy potentially fostering multimodality and public transport, it represents an important lever to reduce negative transportation impacts such as emissions and congestion. By means of an online survey conducted in Switzerland, we try to understand potential user needs as well as factors that would motivate the use of MaaS. Comparing the openness to use MaaS for specific trip purposes like commuting and leisure activities, we find the lowest level of openness for commuting and the highest for weekend leisure trips. Intention to reduce car usage was positively related to openness to MaaS in commuting. On the other hand, factors that positively influence openness to using MaaS for leisure activities include a higher education degree, experience with carsharing and the use of transport-related climate policy announcements directly affecting consumers. These findings suggest focusing specifically on either commuting or leisure activities when designing policy measures.
Highlights
Mobility is a basic need of society in that it serves as a connection between spatial structures that enables commuting to and from the workplace as well as leisure trips, driving industry and society forward
4.1 Binary logistic regression In order to test the hypotheses pertaining to the demographical (H1 and H2), mobility-related (H3 and H4) as well as psychological factors (H5 and H6) described in Section 2.1 and the treatments mentioned in Section 2.2 (H7 and H8), we conducted a binary logistic regression model for commuting, weekday leisure trips and weekend leisure trips (Table 4)
The nonrejection of H3 may be interpreted as MaaS being perceived as an addition to current public transportation offers rather than an overall new mobility concept, which is in line with public transport users being more open to it
Summary
Mobility is a basic need of society in that it serves as a connection between spatial structures that enables commuting to and from the workplace as well as leisure trips, driving industry and society forward. The core idea is to integrate various transport options into a single mobility service through a digital interface It is accessible on demand and supposed to increase the flexibility of public transport as well as provide alternatives to the private car [29]. The transport options offered within MaaS are not limited to public transport but aim to include taxis, carsharing, ridesharing, and bike-sharing as well as other forms of mobility services. This allows for a multi-modal approach to mobility in which various trip options are available to the user, who can make choices based on personal needs. A comprehensive overview of MaaS definitions is provided by Sochor et al [46]
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