Abstract
The syndicated political columnist emerged as a fixture of American newspapers in the 1930s. By the end of the decade, the partisan views of a few journalists were placed before millions of potential readers. Columnists offered readers an alternative to the event-based, source-driven reporting style of the day. They offered publishers an inexpensive source of politically sophisticated content that they could use to advance their ideological interests or to demonstrate fairmindedness on the opinion pages. Conservative columnist Westbrook Pegler was among the best known and most divisive newspaper writers of the day. He was a sharp critic of the Roosevelt administration, organized labor, and liberals, and his work as a regular contributor to daily newspapers was followed by supporters and detractors alike.
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