Abstract
The purpose of this study is to explore the user's attention to music knowledge in our media era. The data of this study come from a WeChat official account called "learning music", which has more than ten thousand official account users. Time correlation analysis and statistical analysis were used to evaluate the data. The results are as follows: the official account of music information is mainly concerned with new users. The new attention of the daily users is relatively stable, and the daily users' use of official account numbers and reading pictures and text information are relatively random. The proportion of male to female users is close to the official account number. Compared with the proportion of the population, the female users' attention to music information is relatively high. The majority of users in simplified Chinese are concerned, which is related to the location of official account. Android system and apple system are the main terminals used by users.
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