Abstract
AbstractCompetitive dynamics and organizational learning are used to predict that competitive actions drive organizational strategy. Competitive actions expose the firm to the competitive environment, creating salient experience and knowledge and affording learning opportunities, which build market familiarity and narrow the managerial selection of strategic options. Findings reveal that characteristics of competitive behavior such as the scope of competitive actions and the use of a diverse mix of actions in competitive repertoires by firms are associated with the adoption of diversification strategies. These findings highlight the possible underlying mechanisms that link competitive behavior and strategy and indicate that firms might access knowledge and experience obtained in the marketplace when they decide to diversify.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
