Abstract

PurposeThis study aims to examine variables and factors in vocational awareness and attitudes that affect the vocational aspiration of seafaring course students who are potential future seafaring employees.Design/methodology/approachA literature review was conducted to identify factors that prompt students in seafaring courses to pursue seafaring careers, followed by a design of preliminary questionnaire questions to survey students’ perception on the conditions of seafaring careers (i.e. vocational awareness) and their intention to pursue a seafaring career (i.e., vocational aspiration). A total of 744 seafaring course students in four Taiwanese universities completed a questionnaire developed according to the previous studies. A structured equation modelling was conducted in this research including model validity, goodness of fit, model correction and mediation effects.FindingsWith a model consisting of four factors for vocational awareness, three factors for overall attitudes and vocational aspiration as a dependent variable, the results showed that factors of vocational awareness and students’ overall attitudes were significantly correlated, and the factors of overall attitudes exhibit strong mediation effects on vocational aspiration from vocational awareness. The results confirmed that the factors are important determinants for the vocational aspiration of students.Originality/valueThe findings of this study provide a comprehensive approach to understand students’ seafaring aspiration for the universities, governments and shipping companies. Seafaring policies and management are discussed from the research findings.

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