Abstract

In recent years, along with the diversified development of culture, two-dimensional elements in posters, posters, logos, and many other types of graphic design have become contemporary testimonies and symbols. However, many graphic designers have neglected to improve their structure and creative abilities and started to rely on the software and tools they use to produce art, leading to reduced quality of output and making everything look the same in our information-saturated world, which in turn impact the audience who has developed aesthetic anxiety and facing challenges to absorb the information they truly need in an ocean of images that is chaotic and fast-moving. In light of this, this paper analyzes the creative process and the application of contemporary graphic design. It discusses the problems in using two-dimensional elements and the corresponding solutions, such as starting from images, words, and colors simultaneously. These suggestions can significantly help to improve the effect of graphic design and creative industries to relieve the aesthetic anxiety of the public and provide them with better solutions and the ability to absorb the information they need.

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