Visual attention and word recognition in stroop color naming: is word recognition "automatic"?

Abstract

In Stroop color naming, color targets were accompanied by a color word or a color word plus a neutral word that reduces or "dilutes" the Stroop effect. Abrupt-onset cues called the focus of attention to one stimulus or another. Cuing influenced the size of the Stroop effect but never eliminated it. Unlike the Stroop effect itself, Stroop dilution from the neutral word could be eliminated, by cuing the color word. Focusing visual attention on the color word protected it from Stroop dilution; focusing visual attention on the neutral word did not prevent Stroop interference. Thus, spatial attention is a modulator, protecting visual data from crosstalk, but a word need not be the focus of visual attention to be recognized.