Abstract
ABSTRACTThis article reports on the outcomes of a study that investigated the nature and character of visitors' long‐term memories associated with their experiences at large‐scale exhibitions. The study investigated themes that characterized visitors' memories of two global exhibitions: World Expo 86, hosted in Vancouver, Canada in 1986; and World Expo 88, hosted in Brisbane, Australia in 1988. There are a few studies in the literature that have considered long‐term memories associated with visits to informal learning environments, but no studies to date that have considered the impact and long‐term memories associated with large‐scale exhibitions such as world expositions. This study probed the long‐term memories of a total of 50 visitors who attended either Expo 86 or Expo 88, through in‐depth face‐to‐face interviews. Analysis of the interview data suggests that the key themes in memories of these events center on the social dimensions of visitors' experiences, visitors' recalled agendas at the time of the experience, and the socio‐cultural identities of visitors at the time of the experience.
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