Abstract
Indonesia is a country that is rich in culture and customs. Indonesia also has great potential in the field of tourism, especially cultural tourism. The key to attracting tourist visitors lies in the information media provided. In this paper, a desktop-based application is developed with 3D virtual reality graphics model technology with Tongkonan traditional house from the Toraja tribe and their environment as the object. This 3D virtual reality visualization aims to be an interactive promotional media for the millennial generation in introducing cultural tourism, especially the Tongkonan traditional house of Toraja. In this application, the user can explore the traditional house objects as a whole – with the help of navigation control in the form of keyboard and mouse. The ADDIE model method was used in designing this desktop application. The user response test was used to measure respondents' attitudes toward the application using the Likert scale and succeeded in getting the very good category in 17 questionnaire statements and the good category in three questionnaire statements. Therefore, it can be concluded that the VR visualization of Tongkonan Traditional House can act as an interactive promotional media to the millennial generation.
Highlights
Indonesia is a country that has a long history in terms of culture and customs
The population in Indonesia is around 179.1 million people, (67.6%) are of the productive age group, and 24% are of the millennial generation
Results a. 3D Blueprint of Tongkonan Traditional House At the design stage, known as blueprint making, before the construction starts, there must be a design on paper
Summary
Indonesia is a country that has a long history in terms of culture and customs. Some regions in Indonesia have collections of culture, art, and knowledge that become attractions for tourists. Data from the Central Statistics Agency (BPS) cited through the Indonesia Millennial Report in January 2019 described that dominating the demographic structure in Indonesia will be controlled by millennials with an age range of 18-30 years old. The population in Indonesia is around 179.1 million people, (67.6%) are of the productive age group, and 24% are of the millennial generation. The huge size of the target market of the millennial generation is the target market for the tourism industry. The millennial generation is known as an adventurous generation. Millennial makes traveling as a lifestyle choice.[1]
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