Abstract

This paper discusses links between cultural constructionsof places in tourism and in music, with a textual analysis of visualmaterials associated with selected musical releases. Album covers,liner notes and websites are symbolic devices to market music, establishcredibility and ‘authenticity’; they also serveas representations of other places. Economic and technological changesbeyond music itself also contributed to the widespread adoptionand adaptation of visual symbols. Places themselves provided evocativeand seemingly endless sets of images for discursive constructions ofmusic (and music commodities), particularly when mass tourism became possible.Three genres of music from different time periods – loungemusic, ambient (new age) music and world music – demonstratehow idealized places and essentialized identities have been producedand reinforced through visual musical texts. Such images have createdvicarious tours, through music, to distant, exotic places and, atthe same time, have mobilized particular (and often problematic)depictions of place, ethnicity and gender. They have stimulatednotions of timeless, idyllic places that enabled vicarious tourism,accompanied and endorsed nostalgia and encouraged the emergenceof new destinations.

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