Abstract
Borrowing concepts from cultural studies, legal pluralism, interpretative policy analysis, and other areas, the author argues for an expanded media policy analysis that also considers unofficial, bottom-up, and “vernacular” media policy: the kinds of media policies that are formulated and enforced in a range of settings and by differently empowered policymakers, from parents restricting the media consumption of children to Internet pranksters regulating behavior online. Although this essay remains an initial conceptual statement, with research on particular case studies yet to be done, I argue that a better appreciation of the diverse sites and modes of media policymaking and their relationship to the official policy sphere will deepen our understanding of media policy.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
