Utilization of Social Networks for Human Resources Purposes

Abstract

Social media is revolutionizing the way people connect and share information. LinkedIn, Facebook, YouTube, Twitter, and other social media are changing the way we interact, and many organizations are struggling to respond. Given the potential risks and benefits of social media in the workplace, it is critical for managers to develop policies and procedures governing its appropriate use. This chapter identifies key issues and poses strategic questions to help guide managers in making more informed decisions when navigating social media issues in their organizations. After a brief introduction, current most popular social websites and tools are described concisely. Relationships between social media and human resources are then discussed. Utilizing social media in organizations are not without risks, which are thoroughly talked about further along with the benefits of such websites for recruitment. Finally, recommendations are made for companies that are considering utilizing social media and for companies that have already benefitted from such networks to improve their strategies.