Using Patient Management Technology to Give Each Patient a Positive Experience

Abstract

If you have ever ordered a product from Amazon, you know how seamless it is to “buy now.” Your order arrives in 24 to 48 hours. There is no need to reenter your address, payment method, or delivery options because they were previously stored by Amazon. Don’t you wish there was an option in healthcare that would provide patients with the same positive experience every time they interact with your practice? The good news is that we can replicate this seamless “Amazon” experience with our patients with new patient intake technology. This article discusses the patient service cycle and the “moments of truth” when patients interact with the practice. Imagine when we can seamlessly engage with our patients and manage those moments, and, like Amazon, deliver excellent care management. When these moments of truth are appropriately administered, we provide patients with a highly positive consumer experience while simultaneously delivering significant efficiencies to the practice.