Abstract

Abstract: Augmented Reality and Virtual reality applications are not a new thing in today’s era and are getting popular day by day. Mixed reality is where physical and virtual environments are combined to give life like experience to the customer. Due to user friendly nature of the mixed reality applications, they are mainly developed for end user’s. Supermarkets are frequently visited and crowded place many due to market competition store try to churn in customers with exciting offers and discounts but due to large variety and large quantity of the products combined with different brands there is so much information which gets lost as intended users don’t get to know products which they require due to shelf arrangement and not knowing location of the products to the user leads to loss of the super market. This paper focuses on how mixed reality can be applied in super market environment to help customers find required products and provide inherent user experience to the end user.

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