Using Mixed Methods Approach in Cross-Cultural Studies: Lessons of a Research Experience

Abstract

The primary purpose of this paper is to share the lessons the first author learnt as a novice researcher while carrying out a comparative culture study focused on exploring differences in organizational culture in units located in two societies in two distinct culture zones, using mixed methods approach, as a part of his doctoral research program. The authors have shared “why” and “how” the first author chose and applied mixed methods approach to conduct the above study, which might be of help to budding researchers, given that mixed methods approach is rarely used by doctoral students in India. The authors have presented three kinds of lessons in this paper, learnt by the first author. The first kind of lessons deals with the methodology, the second one is about the research approach and the last one is related to the qualities of an effective researcher. The authors have also presented “do’s and don’ts” in researching for the benefit of budding researchers. The insights shared in this paper, the authors hope, would be useful and relevant for the researchers employing mixed methods approach. Besides, it might also definitely help budding research scholars make an informed choice of research method to effectively deal with research problems under investigation.