Abstract

This study employs a behavioral technique known as asymmetric dominance used to nudge defaulted borrowers toward a repayment option that is in their best interest (lowest implied APR) while at the same time encouraging greater repayment, resulting in a win-win for both lenders and borrowers. We demonstrate the efficacy of this approach through an online experiment and then through a field experiment of 1st- and 2nd-lien actual defaulted mortgage pools. We address the generalization of asymmetric dominance by documenting success across multiple consumer asset classes – mortgages, auto loans, payday loans, student loans, health care debt and credit card debt. Finally, our results hold across 2-, 3-, and 4-digit monthly repayment amounts.

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