Abstract

Like other consumers of ‘low-brow’ genres, self-help readers elicit polarized views in the literature. While little research to date has focused specifically on self-help readers with a history of mental illness, existing commentary reveals a particular tension: on the one hand, clinical researchers report positive outcomes for depressed readers engaged in bibliotherapy programs using self-help books, similar or superior to medication or talk therapy; on the other, scholars of media and culture express misgivings about the quality of self-help texts and highlight the negative potential of therapeutic discourse for individual readers and audiences more generally. By asking what actual readers do with self-help books, however, my research suggests an altogether more complex interaction between readers and the books they choose and use – especially as they navigate experiences of mental illness. Leveraging a reader-response heuristic in which I interviewed a cohort of Australian readers, this paper details some of the ways in which habitual consumers of self-help books describe their own interpretive activities, problematizing previous research that either emphasizes or downplays the significant expertise of vernacular audiences.

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