Abstract

This study analyses respondents' demographics and analyses public and private universities in India's financial management, sustainability, and problems. Two hundred universities were surveyed to determine their gender, age, education, and experience. To assess financial management practices and identify critical aspects affecting financial sustainability, 100 public and 100 private universities were surveyed. This research contrasts public and private university financial management. Private universities emphasize financial transparency and efficiency, although both types recognize the significance of varied revenue streams, enrollment, and student retention for financial sustainability. Financial technology, public university funding, and private university funding management are all issues. Hypothesis testing shows that financial management practices affect university financial sustainability, suggesting that good financial management is essential for long-term survival. Policymakers, university administrators, can learn from this research. Stakeholders may optimize operations and achieve long-term success by understanding worker demographics and financial trends. This study enhances financial management knowledge and provides advice for economic resilience.

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