Abstract
In 2013–2014, the Parti Quebecois’ (PQ) Quebec Charter of Values was hotly debated in the province of Quebec and the rest of Canada. For some Canadians, it was seen as a calculated move from the PQ to win a majority in the next provincial election, highlighting the stereotypical Quebec citizen’s aversion towards immigrants. For others, it was an important policy that confirmed the secular status of Quebec. The media played a large role in depicting the average Charter supporter. The goal of this study is to empirically test the claims regarding the sociodemographic profile of the Charter’s supporters. Using opinion poll data, we demonstrate that most of these assumptions were false, and that the nature of the support evolved during the debate.
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