Abstract

Data application in organizations has shifted its focus to meeting the legal requirements of employment. This shift in data use gradually altered the dynamics of the Human Resource Management (HRM) role, and organizations now expect high-quality analysis from HR professionals. Various studies suggested that the use of Human Resource Analytics (HRA) would assist HR professionals in developing diverse viewpoints on their contribution to the financial targets of organizations through the creation of suitable measurements. Still, not many researchers have explored the role of HRA in increasing the business outcomes of Indian organizations. In this study, we analysed the role of HRA competencies in determining business outcomes as well as examined the gap existing in the expected and existing competencies of HR analysts in Indian organizations. Our in-depth literature review prepared a conceptual framework based on Capability Motivation and Opportunity (CMO) model. A quantitative methodology was adopted to gather the data as it integrates the components of HRA competency and measures their impact on business outcomes. A structured questionnaire was designed and distributed to 230 HR professionals, including HRA users as well as HR managers who work in different organizations in the city of Bengaluru. The data were analysed using various statistical tools and SPSS software. Overall, our study provides a significant depiction of the role of HRA in determining business outcomes, as well as the gap between the competencies demonstrated by HR analysts and the competency levels expected of them.

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