Abstract

Autonomous sensory meridian response (ASMR) is an atypical and multisensory phenomenon in which specific audio-visual stimuli elicit a pleasurable, head-oriented tingling sensation and feelings of relaxation. The purpose of this research was to analyze the ASMR experiences of university students in the light of well-being theory. Two-phased, in-depth semi-structured interviews were conducted with three Finnish university students who identified themselves as ASMR experiencers. Data were analyzed using interpretative phenomenological analysis. Coding was guided by the domains of well-being in the PERMA model: positive emotions, engagement, relationships, meaning, and accomplishment. The objective was to explore effect of students’ ASMR experiences on their well-being. The findings show that ASMR videos enhanced the well-being of the participants through mindfulness-like experience. The potential of ASMR videos to promote psychosocial wellbeing is intriguing, and this research provide new understanding about ASMR experiences and their meaning.

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