Abstract

India is an unending source of attraction since time immemorial for not only its material wealth but its high human development. The unfathomable nature of human mind and human problems are conquered by the Indians through their different absorption (meditation) and yoga technique. There is no similarity and analogous of Indian cultural continuity found in any other part of the world. From Buddha to Bollywood, India has occupied a pre-eminent position in the global economy and attracted peoples around the world (South East Asia, West Asia, Romans, Chinese, Persia, Europe and Sub-Saharan Africa) especially merchants, pilgrims, scholars, and adventures in search of material wealth and superior wisdom. India’s enormous potential of its present India’s dynamic culture and values and ideals, yoga, film and television programmes, economy growth, technological advancement (especially space and nuclear domain), demographic dividend, energetic civil society, Indian diaspora etc., act as a great source of soft power attraction around the world.

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