Abstract
This article argues that communication scholars should collaborate with pluralist economists rather than traditional ones, as alternative economic theories are better suited to understanding the complex process of innovation in communication industries and to integration into multidisciplinary theoretical frameworks. In order to illustrate this point, first the main features of traditional economics that are incompatible with the study of the communication sector are outlined, then, a selection of theories and concepts from complexity economics, modularity and service innovation studies are presented. Moreover, as an illustration of the value of alternative economic theories in explaining change in the communication sector, these concepts are used to outline some of the most important changes and trends that have affected the music industry as a result of its digitization.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
