Understanding Food Security Behaviors during the COVID-19 Pandemic in Thailand: A Review

Abstract

The COVID-19 pandemic has impacted worldwide food security including in Thailand. This review aims to understand people’s behaviors with regard to promoting food security during the COVID-19 pandemic by covering three main cases at a community level: the food bank, the food exchange, and the food pantry. A systematic review of news content analysis and in-depth interviews were employed for data collection. Based on integrated behavioral models of motivation–opportunity–ability (MOA), the theory of planned behavior (TPB), and value–belief–norm (VBN), key results indicated that altruistic values including beliefs in opinion leaders and the benefits from food security behaviors were influences on people’s practices. The attitude toward food as a crucial factor for living, the influence of family members and neighborhoods, and the perception of what constituted enough food led people’s behavioral intentions with regard to food security. The intrapersonal communication of opinion leaders was an important initial step linking to people’s understanding of others. The most frequent qualities of opinion leaders were: having a determination to help, thinking of the benefits of local people, and believing in community capacity. Self-reliance and procedural knowledge of how to behave were key messages, while personal media, local broadcasting towers, and social media were mainly employed to distribute these messages. Two-way and networking communication should be strengthened to promote sustainable food security during the crisis.