Abstract

Abstract: The article describes the main types of logistics systems in the Russian context, and basic directions of their implementation in modern companies are defined. A practical comparison between the effectiveness of construction of a logistics chain and effectiveness of a company’s activity was performed. The strengths and weak-nesses of logistics strategies were revealed on the basis of sociological analysis; beneficial final goals were identified; a classification of Russian companies upon the principle of implementation of logistics strategies was conducted. The performed analysis of data shows that a significant number of companies realize «pure» strategies and only 33% realize combined ones. Classifications presented in the research are of interest for the interpretation of the obtained results from the point of evaluation of the level of market orientation of modern Russian companies and role of lo-gistics strategies realized by them in order to achieve their goals. Keywords:

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