Abstract
In present article an optimal policy is well established for advertisement schemes with preservation technology inputs. The items are deteriorating in nature and are stored at two-warehousing system. The demand is function of advertising frequency and selling price. In stock out situation partially backlogged shortages are inculcated to make the model more general. The advertising frequency, preservation cost are treated as main decision variables in development of the optimal cost function. Whole study is done under the effect of inflation over a finite time planning horizon. This study further can be modified by incorporating other parameters of inventory control and system.
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