Tweeting #Ferguson: Mediatized fields and the new activist journalist

Abstract

As a hybrid, journo-activist space, tweeting #Ferguson quickly emerged as a way for activists and journalists to network and spread information. Using a mixed-methods approach combining digital ethnographic content analysis with social network analysis and link analysis, this study examines journalistic and activist uses of Twitter to identify changes in field relations and practices. Employing the lenses of field theory and mediatization, this study finds parity and divergence in the themes, frames, format, and discourse of journalist and activist Twitter practices. While the traditions of objective journalism and affective activism persist, notable exceptions occurred, especially following acts of police suppression. The networked communities of professional and activist Twitter users were overlapping and interactive, suggesting hybridity at the margins of the journalistic field. Given the hybridizing of journalistic and journo-activist practices, this case study examines the role of social media in efforts to report on and bolster social change.