Abstract

Tourism is defined as a sector that has the feature of continuing development and growth since its emergence In addition to being an important income generating sector for countries. The development of tourism and the increase of people's leisure time intensifies tourism. The intensive realization of tourism causes millions of people to interact every year. This interaction takes place between the tourist and the people in the tourist area. The intertwining of societies also reveals some effects. Effects of tourism on societies; It is divided into environmental, social, economic and socio-cultural impact. The aim of the study is on the socio-cultural effect of tourism. Tourism has many positive and negative socio-cultural effects on society, from traditions to lifestyle. Interacting with thousands of different tourist profiles every day, especially in touristic destinations that are intertwined with tourism, can cause the people in the region to be influenced by the culture of the tourists at a certain level. The intensity and lowness of the effects are related to the development level of the region. While socio-cultural effects are intense at the points where the difference between the society and the tourist is high, the effects are less common in the regions where the difference is less. As a result of this research conducted in Şirince village, which is connected to Selçuk district of İzmir, it is revealed to what extent and at which points local people are affected more or less by the socio-cultural effects of tourism.

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