Abstract
The Croatian Littoral has been the most important tourist destination for tourists from Slovenia for decades. The coastal areas of Istria, Kvarner, and Dalmatia, including the Adriatic islands, became widely popular among Slovenes in the period of intense tourism development in the once common state of Yugoslavia. Today Croatia is the destination of as many as 60% of all private trips from Slovenia. In the introduction the affinity of Slovene tourists for travel abroad is supplemented with statistical data on their visits to the Republic of Croatia. In the next sections special emphasis is placed on the number of Slovene tourists and overnight stays, their average length of stay and spatial distribution in the Croatian Littoral in 2007. These data are then compared to those from 1999. The central section of the article consists of a detailed analysis of the content of the internet tourism offer of Slovene travel agencies as presented on their websites. The objects of the analysis were the structure of advertised destinations in the Croatian Littoral across counties and the structure of offer by type of tourist services (summer vacation, travelling/trip, cruising).
Highlights
It is quite surprising that within (Slovene) geographical circles only a few scientific articles concerning Slovene tourists in the Croatian LittoralS
In the category of number of overnight stays, the same statement can only be made in relation to Germany and Slovenia with 5,800,000 overnight stays in 2008, which ranked Slovenia in second place
Primorski gradovi i općine Hrvatskog primorja s više od 100 000 noćenja turista iz Slovenije (2007.) Table 5 Towns and municipalities in the Croatian Littoral with more than 100,000 overnight stays made by tourists from Slovenia (2007)
Summary
It is quite surprising that within (Slovene) geographical circles only a few scientific articles concerning Slovene tourists in the Croatian Littoral. Osim analize službenih statističkih podataka Statističkog ureda Republike Slovenije (SURS) i Državnog zavoda za statistiku Republike Hrvatske (DZS) smatrali smo potrebnim provjeriti i geografsku ponudu slovenskih turističkih agencija poslužujući se analizom sadržaja ponude na internetu. Dobar dio turista iz Slovenije, naime, koristi se agencijskim uslugama ili se putem turističkih agencija – pogotovo na njihovim web-stranicama – informira o potencijalnim destinacijama putovanja. Za potrebe analize glavnih obilježja turističkih putovanja stanovništva Republike Slovenije Dakle, s više-manje preciznim procjenama o turističkim putovanjima domaćeg stanovništva, što značajno pridonosi proučavanoj problematici
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