Abstract
The design scenario of this study is based on seeking answers to the question “How can we
 produce different, extraordinary and original shirts for working women with the Trompe l’oeil (illusion)
 technique?”. The sample of the study, in which the user-oriented design research method was used, is women
 working above the keyboard. Within the scope of the study, three women’s shirts were produced with creative
 pattern applications. The classical techniques known in garment production have been reconstructed with
 the Trompe l’oeil technique. The findings were discussed in two dimensions as the process carried out for
 these three shirts and the prototype evaluation. Osborn’s checklist was used to create the design value of the
 shirts. For the evaluations of the marketability of the products, measurement was made in the form of voting
 over Google Forms. As a result of the voting, the first prototype was found to be more suitable for the target
 audience. Based on the individual comments received, it has been observed that originality varies when
 the position and needs of the target audience come into play. The importance of the user profile in creative
 product design has been understood.
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