Türkiye’de Portakal Piyasasının Ekonomik Analizi ve Pazarlama Marjları

Abstract

In this study, the orange producer and consumer prices and marketing structure in Turkey were examined. Between 2003 and 2017, production, consumption, foreign trade, price fluctuations and marketing were emphasized. The yield with the increase in the number of bearer and the production rate was determined to be an increase in Turkey. According to the current and real prices, the orange margins are calculated and the producer and consumer chain indexes are calculated according to the current prices and compared with the annual inflation rates. Supply and demand models related to orange were estimated and interpreted statistically. As a result, it was determined that the real price of the fertilizer on the orange production quantity and the trend (time) on the orange production amount and the population on the orange consumption amount were effective.