Trickle Down Soft Power: Do Russia's Ties to European Parties Influence Public Opinion?

Abstract

Abstract Do states’ partnerships with foreign elites influence international public opinion? During Russia's annexation of Crimea, the Kremlin strengthened its ties with far-left and far-right European parties—leading some European elites to express more explicit pro-Russian positions. This paper analyzes how these elite-level ties influence ordinary individuals’ foreign policy attitudes, offering insight into the conditions under which soft power “trickles down.” By leveraging public opinion data before and after the conflict in Crimea (2012–2017), and employing an estimation strategy that follows the same logic as a standard differences-in-differences strategy, I demonstrate that Russia's linkages with anti-establishment parties led to greater confidence in Vladimir Putin over time, but had limited impact on favorability toward Russia, the United States, and NATO. These findings have important implications for autocratic public diplomacy, our conceptualization of soft power, and Russian foreign policy.