Abstract
Acknowledgments ix Note on Transliteration xiii Introduction: Manufacturing Koreanness through Transnational Sport 1 Part I. Situating Transnational Media Sport 1. To Be a Global Player: Sport and Korean Developmental Nationalisms 35 2. A Leveraged Playing Field: U.S. Multiculturalism and Korean Athletes 65 Part II. Reading Masculinities and Femininities through Transnational Athletes 3. Playing Hard Ball: The Athletic Body and Korean/American Masculinities 101 4. Traveling Ladies: Neoliberalism and the Female Athlete 131 Part III. The Transnational Publics of the World Cup 5. Nation Love: The Feminized Publics of the Korean World Cup 163 6. Home Field Advantage: Nation, Race, and Transnational Media Sport in Los Angeles's Koreatown 194 7. Generations Connect: Discourses of Generation and the Emergence of Transnational Youth Cultures 222 Conclusion: The Political Potentiality of Sport 250 Notes 267 References 303 Index 323
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