Abstract
Henan Zhuxianzhen woodblock prints is the originator of Chinese woodblock prints and a treasure of Chinese classic traditional culture, which not only carries the reverence and praise of generations of Kaifeng craftsmen for woodblock prints, but also carries the deep historical memory and rich cultural connotation of the Chinese nation. However, the protection and inheritance of non-heritage work is not an overnight thing, through the publicity and promotion of Zhuxianzhen woodblock prints, can enhance public awareness and understanding of non-heritage culture, and improve the cultural consciousness and cultural self-confidence of the whole society. This paper will mainly focus on the inheritance and protection of Zhuxianzhen woodblock prints and the current situation of the cultural development of the market situation of the two aspects of the analysis and research, and at the same time for the problems existing at this stage of the proposal has a strong focus on the resolution of the measures.
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